The Divine Bovine Jerky Story

Once upon a time in a small village in Southern Italy, there lived a butcher who loved to make jerky. His name was Franco, but to his family and friends he was known simply as “Pops.”

He experimented with different cuts of meats and marinades. “Pops” soon discovered that the sweetest and most tender cut was “Choice Brisket.”

Although Brisket had never been used for Jerky before, it created a unique blend of flavor and tenderness.

As predicted, “Pops New Jerky” was a hit and earned rave reviews.

Now the tradition continues, “Pops” grandson has brought the family recipe to market. Using no MSG or nitrates, we introduce Divine Bovine, spread the word Gourmet Beef Jerky has arrived.

A beloved family recipe now available for everyone!